It’s just a mater of days now.  Your articles are optimized to rank high in the search engine. You are pinging your blog every day Feed burner and Analytics shows the traffic increasing.

I’m sorry, but were gonna go off track for a moment.  Hang with me because it’s a necessary detour.

Personally, I don’t watch very many movies these days with very rare exception.  If you haven’t seen “Casino Royal” the latest James Bond movie you should watch it.  Not just entertaining but if you know what to look for you can learn a lot, 007 times trough and I still pick up something new each time.

Anyway there is a scene in the movie when James and his gang are talking about the “Tell” of a specific gambler at the table.  Two great things about this scene are the set up and the clean up.

The set up is introducing a concept that a very small population understand, the “Tell”.  Unless you gamble or have become one of the more recent fans of casino gambling shows it’s only a remote possibility you understand what is a “tell”

In comes the clean up.  Knowing many people could get lost or mentally hung up at this point what is the director to do.  Well of course James beautiful sidekick asks the question the viewer can’t “What’s a tell?“

“It is the sign another gambler subconsciously reveals when he is bluffing.  A subtle tick that only a trained eye can catch with experience gamblers and an obvious occurrence with novice gamblers.

So what’s your tell?

Is it subtle or so blatant you drive your hard earned traffic out the door.

This is going to really dishearten a few of you so please don’t shoot the messenger.  Simply begin looking around and you will see what I am about to tell you is true.

After all you worked hard to get your articles ready.  You cleverly crafted your title.  You loaded your first paragraph with keywords, you tested to prevent from being too keyword rich.  You have worked to hard to just throw it all away, right?

But here is the fallacy your upline left out.  More importantly this is the tell that shows the world what you are.

Your about me line.

Where are you sending your reader?

Please “tell” me your not an armature and sending people to your opportunity site?  Please “tell” me your not at novice and sending people to your Powerful Funded Proposal?

Please “tell” me your not intermediate and sending people to a Duplicateable System with your leader all over the front of it..

****

Side note BE SMART

I don’t care if your leader makes millions, has written the best tell all book or teaches you everything he knows.  If I find the page you are promoting can I google the name of the person your promoting?  If I can will I be able to sign up under them?  If they are promoting as well then YOU my friend are using your money to fill your leaders pipeline.

There are systems that work, but you must be sure you aren’t competing along side your leader and sending people to your custom made opportunity page?

*****

Let me ask you one question.  Who makes more money the salesman pushing or the leader who patiently waits for people to find him?

I know you may not understand this because it’is advanced, but if you listen to that voice I breathed in to you something has been stirred.

Open your eyes and look around you and the obvious will begin to show up.

Let me leave you with one final thought while you go out there chasing newbies.

Do you want to be the hunter or the hunted?

Now Let Me Be Very Transparent With You.  I can help you build your business Online.

To the right you will find a simple form for 7 days of free training.  Now would be an ideal time to find out how to build Your Business.  Complete the form and watch this system Closely

Now before you get started I am going to share something with you that is contrary to what a lot of the web 2.0 crowd is preaching.  You see a lot of people are talking about how they generate TON”S of traffic for free everyday.

Some Do and Some Don’t

What you need to understand is Web 2.0 in particular YouTube and Social sites like MySpace and Facebook are great tools to accomplish lead generation.  But if you just throw a page up hoping leads will flood your inbox you may be missing the point.

You see there is an axiom in marketing that it takes 5 to 7  impressions for someone to make a buying decision.  This may or may not be true I leave that one up to you.  However smart marketers understand that the more people bounce from video to blog to MySpace have a better chance of attracting quality people to their site.  Because each bounce is a new impression your prospect makes.

Consider each jumping point a little seed you have planted.  Each little bounce educes more curiosity, excitement and over all satisfaction.

You’ve heard of a marketing funnel right?

Well simply put a marketing funnel is just a doorway to more information.  People on the internet are starved for information.  Even more, people in network marketing or online business are crying for help.

It’s really sad to see, but most people get in start building links and what nots to replicated website only to quit never learning how this stuff really works.

Even sadder most people are never told how many people you have to get in front of your website before someone will actually make a purchase.

Some perspective I learned from Dan Kennedy.  In direct mail you are hitting a home run if your response rate is 1 out of 1,000.  On the internet your should expect and demand no less than 10% conversion.

Now understand a conversion is not necessarily a sale.  It’s an action or commitment from your viewer to get more information.  From here numbers vary a great deal but with practice you should expect 1 to 5% make a purchase.

A little painless math

1000 visitors at 10% conversion equals 100 leads.  If you only hit the 1% mark you will make one sale.

Because it is important to get numerous impressions to help facilitate a sale Web 2.0 tactics dramatically increase the time your prospective buyers will make that all important purchase.

This is why Web 2.0 is so important.  It’s not about getting free leads or traffic as much as it’s about creating more impressions quickly so your chance for converting lurkers to fans puts the odds in your favor

This isn’t easy…but its simple and powerful

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Let me start by telling you one of my greatest frustrations with PPC.  People in the beginning always seemed to have some special secret they were so unwilling to share.  How they learned, how they made it work,  how they found key words.  Everything was for sale and my pocket was getting very light.

Well let me tell you how my first PPC Mentor taught me.  He said here’s 4,000 keywords and a pdf on how to set up an account…Go have fun.

What I didn’t know at the time was keywords are just a little piece of the puzzle and bidding on keywords without a basic understanding of how this stuff works is absolutely dangerous.

Dead credit cards, dead marriage, dead dreams, dead business.  I really want to scare you a minute here because if you don’t take Pay Per Click seriously it will consume your advertising budget.

Now I am assuming you understand some of the basics so all I’m going to share at the lowest level of understanding is this.  Anytime you see “Sponsored by Google” or “Sponsored ad” it is probably a Pay Per Click advertisement.  Simply put someone paid to have their little ad placed on the page your viewing and they have to pay if you click on their ad.

Now with that out of the way here are the top 10 websites you should consider if you want free PPC training.  Honestly these are the sites I wish I found before I meet my second PPC mentor.  We’ll talk about that some other time.

Just know this.  You can win with PPC if you remember a little quote I learned from a movie.  “Aim Small Miss Small”.  Mel Gibson told this to his son in the movie “The Patriot”.  Nothing to do with PPC but it’s the rule that changed my marketing career.

Top Ten Sites

1. What is PPC?

http://en.wikipedia.org/wiki/AdWords#Pay-Per-Click_advertisements_.28PPC.29

2. Mother Google

http://adwords.google.com/select/Login

3. SpyFu counter intelligence is key to the fast track.  Observe others and discover what works and what doesn’t.

http://spyfu.com

4. Keyword Spy a little more coin than Spyfu, but you can get your feet wet with the free stuff.

http://keywordspy.com

5. Good Keyword.  still a free service and becoming a little aged good keywords is a nice brainstorming utility.

http://goodkeywords.com

6. The Grand daddy of keyword research Word Tracker hands down does more than the amateur marketer can handle…but it is a tool you can’t ignore.  Try the 7 day free trial.

http://www.wordtracker.com/index.html

7.  SeoBook has been around for a long time at least in internet speak.  More free stuff than you can imagine and I have learned more from this guy on how to develop targeted keyword research than I can tell you.  I love this site.

http://tools.seobook.com/keyword-tools

8  For a visual look at how keywords play out on the internet Quintura just may be the ticket.  It’s a little tough to understand at first because of it’s innovative display.  But give it a try and see if you get the hang of it.

http://www.quintura.com

9 “Track your rival’s then eat their lunch” straight from the front page of

http://compete.com

10. . Love him or not Frank Kern is a master marketer and king of give until it hurts promotion.

http://masscontrolsite.com/blog/?p=31.

My Story in brief… “I don’t sell!”

Let me tell you how my career in prospecting began. Like most people I joined a business with dollar signs in my eye’s thinking my company web site, my product and my comp plan would literally sell it self.

I knew so little about marketing I could barely spell it and generating leads was a concept so foreign to say I didn’t know where to begin would be a great overstatement. So I purchased leads, bad ones.

I rehearsed my company scripts and practiced the closing statements, I did three ways and follow-ups to people I knew in my gut would never join because that was what I was taught to do. “Just believe Ken,” my sponsor would say.

So I called and I called until I could barely pick up the phone anymore. The pain of rejection was something to avoid instead of overcome. I couldn’t figure out why people weren’t joining my business.

I couldn’t bear looking at my wife when I finished calling with no results. Looking back I can see the mistakes I’ve made with some of those calls. Some of those bad leads weren’t that bad, I was.

You see I didn’t take control of the calls, I didn’t allow the other person to show up for me. I didn’t encourage the other person to qualify my time instead of qualifying there’s.

Finally I met Dani Johnson, Mike Dillard, Michael Oliver and a few other people willing to teach me in great detail what I’m about to share with you.

I stopped begging and selling the comp plan. I started forcing others to sell me on them instead of the other way around. In the next 47 minutes we are going to teach you how to cut your prospecting time from 3 hours per day to 1. In the next few minutes, we are going to teach you how to increase your prospecting effectiveness by 300%.

Quick Intro and Bullet Points – Learning the art of disqualification will help you with the following:

• Liberate you from phone fear
• Teach you to conquer more calls in a fraction of the time
• Put you in control of the call, instead of the caller
• Develop the skill of intuition
• Teach your prospects quickly that this is your call not theirs
• How to dominate any call

So by now you might be wondering how did I learn this stuff, right? Well I’ve already told you, but we’ll get more into that later.  Just drop your email below and you’ll receive this $97 audio as my gift.  It’s 47 minutes long and packet with our most coveted

MY TEAM ONLY secrets

Watch
this webpage Created in Only
6 Minutes and 17 Seconds.

First of all there ain’t nothin easy about cold calling.  I don’t care what the books, your upline or Glenda the Good Witch of the North has to say.  Cold calling sucks…

Sound familiar.  What if I told you there is a way, a method, you might even say a militant tactic for effectively cold calling leads.  You’d be a little skeptical right?

I would and you should too.

But let me see if I can peak your attention, OK?

Question?

Is it possible there is an effective time of day to call purchased leads?  I will tell you it doesn’t matter if your leads are double triple super duper ultra exclusive harvested under the new moon of the winter solstice.  There is a specific time to call leads.   The best part is this little trick will save hours from your cold calling life and many a bruised ego.

We’ll get to this more in a moment.

Question?

Is it possible there is an effective email to send to purchased leads?

Again it really doesn’t matter what type of lead you have this step makes a significant difference.  No you don’t want singles wanted leads it is still important when marketing with purchased leads to have some quality.

The point here is if you send a stupid email blasting some poor sap about your great business opportunity you might as well just send them an email saying “Hey Joe, I’m the idiot who purchased your name from a lead provider…”

You would actually be more effective with that approach.

Question?

Is it possible there is an effective post card to send to purchased leads?

Yes, I said it POST CARD, SNAIL MAIL, Blue uniforms and white trucks.

Why?  Well how bout this, no one else does it and the ones who do, don’t do it well.  Think about it for a moment and it just may sink in a bit.  I know it’s hard to phantom because of all the internet craze.

But keep in mind while everyone else out there pushes Internet, Internet, Internet you could put something in the mail that sits on someone’s desk.  There you are while the other marketers are lost in a sea of bookmarks, hyperlinks and cyberspace.

This is trifecta marketing or as my Buddy Ray calls it the Land, Sea and Air attack.

• It’s smart because no one does this.
• It’s smart because anyone can do this
• It’s smart because it works

I believe this works so much I will share a FREE online news letter published by the company that first introduced me to this concept.  Like anything there are do’s and don’ts to this stuff.

And I would ask you to learn a little more about collateral marketing before running around with your hair on fire thinking this is the end all be all.

But you will be glad to know many of the BIG boys and Girls started here.  They simply stole what they learned and went on about their merry way.

So sit on your butt a minute longer and go to the site below.

http://freenewsletter.ken-abraham.com

Remember the first question.  You know the time of day question?  I’ll go ahead and let the cat out of the bag, sort of.  When you call leads you don’t want to talk to them, huh?

Again put your thinking cap on and work with me a bit.  You don’t want to talk to people on the first try.  That’s what every other “Let me tell you about my exciting biz op geek” is out there doing.

You want to be cool.  You want to be relevant, You want to make an impression that says I have this whole thing under control…and you will once you learn the secrets of successful marketers..

This secrets are found within the site below.

http://freenewsletter.ken-abraham.com

If you just can’t find it send me an email telling me 3 insights you learned from the website above…make’em good so I know your a serious student.  Then tell me you need the “Disqualification MP3″.and the time of day to call.

One more little tip…become a friend on MySpace and uncover a little training call we did for my private friends Only, you just might find the mp3 mentioned above if you dig around and find the hidden link.  MySpace

The news is really bad and if you think people are going to take a risk on YOU by joining your HIGH ticket business and give you $10,000 then you better get REAL.

If you really want to help people and actually sleep well during the current economic crisis then you better get ready to start helping people.  It’s obvious the next few months will be interesting and the one’s who teach people how to put a few hundred bucks in their pocket next week are the ones that will flourish.

Now more than ever in the history of direct sales, people will actually follow a simple system as long as you help them put money in there pocket before digging deep into theirs.  Finally, people will listen to you as long as what you teach works.

Smart marketers in the know are already doing this and they are teaching people how to use social marketing, internet marketing and low cost upfront systems which provide the one crucial element people need most…TRAINING.

With the current economy people will not hang around while you tell them to post YouTube video’s and wait for a response.  People just don’t have the courage right now to just take risks without some belief that they can do it.

2009 is fast approaching and if you can’t show them how to put an easy couple hundred bucks a month in their pocket then forget about them staying with you longer than a month.

Oh yeah and you better plan on them getting really pissed with you in the process.

Now is the time to learn how to make offers that people would actually feel stupid for not accepting.

Now is the time to show people how to make money with virtually no risk.

Ignore this and you will become deeply discouraged, jaded and penniless.

Now Let Me Be Very Transparent With You.  I can help you build your business Online.

To the right you will find a simple form for 7 days of free training.  Now would be an ideal time to find out how to build Your Business.  Complete the form and watch this system Closely

What’s in a stupid simple offer?

Just imagine learning exactly how to help people first and make money second.

Yes it SOUNDS backwards, but it’s the only system the average gal can sleep at night selling.

Face it most people are embarrassed by money and asking someone for $2,000 for some big ticket program offends most people.

You want a system that makes people sleepless.  If you can’t blow someone’s sock’s off for pennies, you damn sure can’t do it for hundreds or thousands.

It’s the hidden economy of the wealthy who understand selling a no body gets hurt product that over delivers will leverage to deeper and more loyal customers.

See the Hidden Economy

Hustler’s know this…but they also know you won’t be around in three months.

Why do you think they want your money NOW.

Real marketers are so good they induce you to keep giving them money.  Whistling every time you pull out your credit card.

They sleep well knowing they are helping you become better than you are.  It’s the new game and it’s here to stay.

Take a test drive and learn how marketers in the know have made money helping others for over 100 years.

Hidden Economy Revealed

Sound familiar?  Well depending on how long you’ve been in the game you may not have heard this sales pitch.  It’s the typical prelude to the reverse marketing script.

Don’t know what reverse marketing is?

In short it is when one network marketer contacts another and says something like “Hey Ken, I found your web site on the net and you sound like a pretty sharp guy.  We are making butt loads of cash over here and you should check us out”

Now, I don’t have a problem with this type of marketing.  It’s fun and can be very effective.  Funny part is most of these guys fall over when they find this web page you’ll understand in a moment.

Truth be told reverse marketing when done well can be very effective especially for people on a budget not to mention a great learning tool for developing relationships.

You’ve heard the phrase “This is a relationship business”.  Well it is and well… it is.

Develop the wrong kind of relationship or the right kind this is a relationship business all the same.

So lets cover a few negative or predator style tactics that will get you started on the wrong foot.

• Cost someone else money by clicking their PPC ad.  Man I can’t tell you how much this one burns me up.  Just imagine this.  One day I received 10 leads from one guy.  He apparently was paying people to click my ad and insert his contact information on the form so I would call him.  Charging an amazing $3,500 he even had that audacity to say “…see Ken it works”.  I still can’t figure out what worked other than this guy cost me $3.50 in click charges and 15 minutes of my time calling him back 3 times before I realized it was the same damn number.  Yup I’m still a little peeved with that one.  Now if he had been smart…Humm hang on were gonna get there.

• SCREAM AND YELL LIKE THAT WILL MAKE SOMEONE HEAR YOU OR NOTICE YOU THAT MUCH MORE.  IT”S KIND OF LIKE THE ADS THAT MAKE THE GREATEST MOST OUTLANDISH CLAIMS LIKE  $100K NEXT WEEK. Your font says a good deal about you to your reader.  When reverse marketing it doesn’t help to yell with CAPS to try and get someone’s attention.

• BIG tip that’s kinda of small. People are scared out there and if you try and intimidate them with your GREATNESS you only drive them away..

So here is what makes a difference and remember if you want to pursuer reverse marketing the ethical and lucrative way this will take you much further.

• Cost someone else money by clicking their PPC ad.  Just don’t do it.  If you ever watch Earl on NBC then you understand what goes around comes around.  You don’t want someone costing you money just to pitch you on there product.  It’s kind of like selling Domino’s pizza outside a Pizza Hut.  It’s bad business and not a good way to develop relationships.  NOW here’s what you do.  Sent a piece offering right from the start.  An email starting out something like this.  Hey Fred,  I found your site searching Google and it looks really nice.  For starters I want  you to understand I would never cost a fellow marketer unnecessary PPC charges.  I just typed in your url to see what your up to.  If you would be interested in learning how to generate leads 100% FREE …

• SCREAM AND YELL Do we really have to explain this one?  If your hitting the free classifieds, Search Engines, Ezines or forums yelling and carrying on you are attracting the wrong kind of attention.  Here is something unique. Offer a free training right from the start.  NOW that’s different.  It will stand out in the crowd of megaphone toting idiots..

• People are Scared. Let me tell you the greatest secret you will ever realize in this business.  Seriously I saved this one till the end to make sure all the lookie lou’s miss it.  People are desperate for help.  If you can help someone actually make a dollar, you will have a friend.  Funny how it works, but it’s true.  People need leadership and they need it yesterday.  Help them learn to generate traffic for free and they’ll be hooked.

When it comes to reverse marketing there are a ton of tricks we could go into, but let me just give you two.

1. Create a branded site.  If you can’t tell people something easy like hey just Google me then you’re missing out.  Don’t believe me just Google Ken Abraham or Serious Entrepreneurs Only or a host of other key phrases.  There I’ll be just waiting.  You can’t do this with a duplicateable site so branding is a critical long term goal.

2. When it comes to duplication and reverse marketing there is only one system beginners should use.  The reality it isn’t completely a reverse marketing system as much as a gateway system.  Known by its more technical name its a Funded Proposal.

Check it out now.  The Free Stuff will Knock Your Socks OFF

It’s the Right thing to Do and I promise no one gets hurt.

If you have looked at any of the home business opportunities out there lately then you are aware of the growing popularity and honest projections of the 97% that fail in this industry.  You will hear that it is due to lack of support, poor competitor products, the perfect lead capture page, and so many other reasons we won’t waste your time any further.

Compounding this “Startling” fact you see people with piles of cash, Ferrari’s and get rich quick stories.  If you pay attention no direct promises are made, but they sure are implied.   Unless you have been burned before and are completely jaded against the whole concept of a work at home opportunity, these images, videos and brilliant ad copy will make you swoon.  Some may even say, “…this is the one to fix my problems”.  “No phone calls, are you kidding”.  “ I can use your story and build my business”.

You’ve seen it all and there will be more to come in the future I am waiting with baited breath, how bout you.

So how is it possible these people have such instant success?

Well for starters they are part of the 3% that realized this business takes work and didn’t buy into the myth this business would be easy.  Think about it for a moment.  If you have never run a business, made a prospecting call, written an advertisement, build a web page or any of the other things you must do in this industry, is it realistic to believe you will make piles of cash sitting on you ass next month.

Oh wait you probably are saying…”I don’t believe in realistic…” .  Keep telling yourself that one chief and give me a call when your credit card runs out of gas.

You have to wake up and get real.  Yeah! I know I’ve heard the line also “What’s realistic, I don’t believe in realistic.  Realistic is for small thinkers”  whatever.  If you are serious about building a BUSINESS working from home you better plan on doing some work.  That is what the 3% do.

Here is the final undisclosed point to keep in mind, but first this is only for people  who have never been in any kind of sales, entrepreneurship, or leadership roles.  These positions foster a certain value with will limit your learning curve.  For those out there with no business skills or those that have only earned a paycheck please listen.

No one in this industry gets rich quick, PERIOD.  I don’t care if you hear stories about making $100,000 in my third month.  There is always an underlining story about the 2 or 3 years preceding that miraculous 3^rd month.

The point I hope to make with you today is this business while I have painted a bleak picture can be very easy.  You can be one of the 3% who make it.  You can be one of the ones who makes a realistic plan for themselves and succeeds.  With a little time and effort you can make a fortune in this business.

Be smart, do your homework, make a plan for yourself and most of all prepare to build wealth.

Some people get rich fast, but no one gets rich quick

Learn Who Did the Study That Proved the 97% Failure Rate…

…And Get 10 simple, yet extremely effective tips, tricks and formulas you can use to jump start your network marketing business right now…